Some brands are born and grow independently without any external control. Unfortunately, they may face a crisis for various reasons. The owners of companies can rely on luck or take matters into their own hands to ensure a positive outcome. A brand simply need...
Digital continent has resulted social media being established as a stage where people from the world share ideas and create communities. Of the many languages t...
Astride the timeline of the fastest social media platforms, TikTok continues to shape global culture with trends that never stop evolving. Come 2025, the dynamic platform is set to push more creative bounds, adopt new technologies, proliferate content categori...
Generation Z is also known as the social media generation as it grew up with these platforms. It is the first-ever generation to integrate social media into their daily lives fully. Early exposure to social media technol...
One of the most rapid changes in life is the evolution of social media. It has significantly changed the way people communicate, consume content, and interact with brands. Several key trends are going to shape the enviro...
With the explosion of social media, a high need has been established for professional agencies that can help creators, brands, and influencers meet the associated challenges of building an online presence. Social media a...
The arrival of Instagram Reels can be considered as the turning point for the businesses who wish to market their products and expand their customer base. Creative videos which are in a short duration can help businesses in the effective presentation of their ...
Social media bots are widely used in many ways. When an organization launches a new product or service, it might use social media bots to promote new products or services and reach more target audiences, but that's only ...
Instagram Stories are a huge part of the platform and millions of users view them every day. There’s a few key reasons why Stories are so addicting. Here are they; Ephemeral Content FOMO (Fear of Missing Out): With only 24 hours to live, Stories instal...
YouTube, the world’s largest video-sharing website, has become a digital phenomenon in contemporary culture and provides an abundance of media texts that cater to all forms of entertainment. With over 2 billion logged-in monthly users the site influences chi...